What is your Unique Selling Proposition and why do you need it?
If we ask you what it is that makes your business truly special, would you have an easy answer? Have you ever created a statement that clearly conveys what your ideal client wants, what your business does well, and how that sets you apart from your competition? Known as a unique selling proposition or USP, […]
Where is the proof? How to build REAL trust using your website
Leveraging online marketing to grow your business in todays’ day and age begins with driving more traffic to your website, because your website is the digital front door of your business. But to stand out in today’s competitive landscape, you need a website that’s as unique as you are. To convert visitors into engaged customers […]
The Heartbeat Behind Our Success
Every business should establish its core values. For some, these values are just a box to tick or hollow words, but not for us. Our core values are so much more than just words. They are the heartbeat that drives our success and the blueprint of our approach to every project. Values should always be […]
Revamp or regret? Why a website review is important now more than ever!
If you’re a small to medium sized business, like most others, you are probably spending time reviewing your numbers right now, checking and fine-tuning to save money and boost efficiency. As with finances, a website review is just as important – especially right now because other businesses in your industry are revamping their website. If […]
How Monster is adopting AI
How Monster Creative is using AI technology AI has taken the world by storm. No matter how you feel about it, and even if you’re worried it’ll turn into Skynet*, AI already plays a big role in our lives, often in subtle ways. If you use SIRI, Alexa, Google, Facebook, Instagram, Netflix, Amazon, Gmail, chatbots […]
Marketing your business through highs and lows
In the last few weeks, we’ve heard from several business owners that they’re feeling the stress of going from too much work to not enough. It’s sure been a topsy-turvy ride in business over the last 6-12 months, and many businesses are experiencing fluctuating workflows. When work is coming in and all is going well, […]
How to ask for a Google review
Last month, we talked about the importance of having good reviews for your business, especially on platforms like Google. This month’s article seamlessly transitions into providing practical tips on simplifying the sometimes awkward task of soliciting Google Reviews – making it a breeze! So, let’s dive into how you can kickstart those Google reviews. We’ve […]
What do your Google Reviews say about your business?
It’s no secret that online reviews are important to help grow your business, but are we aware just how much influence these hold over our consumers decisions? Let’s take a dive into why Google reviews are one of the most important marketing strategies for your business. Firstly, there are many platforms available to gather reviews […]
Why your website’s About page is so important
We often say to clients that a website can be quite sterile. No matter how well it’s presented, entering a digital space is never the same as stepping into a physical store or office where you are greeted with a friendly smile and sense the atmosphere. That’s why one of the most important things you […]
Connect with your ideal client
Alongside getting more eyes on your business, the key objective of your website is to make a real and meaningful connection with your ideal client. Brand awareness and online visibility is awesome and absolutely essential, but a website only does its job if it attracts the right kind of enquiries. To make sure you connect […]