Why your website needs FAQs

It’s no secret that people spend a lot of time researching online, looking for information about a product or service, before they decide to place an order or engage with a business. That’s just one of the reasons why it makes sense to have a dedicated place on your website where your prospective clients can […]

The Top 10 Google ranking factors you need to know about

It’s no secret that using the right keywords in your website copy is important, it is the foundation of any good SEO strategy, but did you know that there’s so much more to SEO than keywords? As a matter of fact, Google has no less than 200 ranking factors! To make all that more manageable, […]

What is SEO and why should you care?

We all use Google when we need an answer or a problem solved, from which gas company to use to what to cook for dinner tonight. Google is the most popular search engine used in New Zealand by far, and around the world. In May 2023, their global market share was a whopping 90.8%. For […]

The Pro’s and Con’s of website enquiry forms

For your website to be a be a lead driver, it should clearly communicate how people can get in touch with you. Did you know that the Contact page is one of the most visited pages on a website? After the Home page, the Contact page is where people go to make an enquiry. The […]

How to get more sales from your website or website conversions

Most websites don’t convert, and just because this is common doesn’t mean it is acceptable. Conversions can be measured either by phone (which requires the setup of tracking codes) or submissions from your website enquiry form, in this blog we will talk about the latter. Enquiries made through your website are a validation that your […]

5 ways to attract the right types of clients through your website

You’ve been in business for five or more years, have a service-based company, and things are going well. You put the necessary time and effort into marketing, have a great team by your side, and your systems and processes are in place. The website for your business also looks good, but you’ve noticed that it […]

Universal Analytics is changing to Google Analytics 4

Google, the global tech giant that is so much more than just an internet search engine, announced in October 2020 that it will replace UA (Universal Analytics) with GA4 (Google Analytics 4, or G4). Now, we hear you say: what does that have to do with me? Essentially, it means that you will need to […]

Google My Business changes

Google My Business changes to Google Business Profile Here at Monster Creative, we pride ourselves on helping our customers and peers alike keep up to date with the latest and greatest developments in the digital world of marketing. One of these digital platforms that we have written multiple blogs on over the years is Google […]

Planning for the new year

It’s a new year! And with that comes all the excitement (or nerves) that a new year brings. Saying goodbye to last year and all its challenges and hoping that this one will be better and more successful. According to the experts we are meant to have our planning done and in place to hit […]

Calls to Action. What’s right for your website?

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Getting prospective customers to do what you want them to do on your website is not that easy. They will call at a time when you’re on the tools, send an enquiry that never seems to arrive, and too often they won’t take any action at all! But when they do, you want to make […]